Fresh off the beloved Isley Brothers vs. Earth, Wind & Fire entry of Verzuz, co-creators Swizz Beatz and Timbaland were giving themselves their flowers as they reflected on how far their creative venture has gone in such a short time.
The two were on Instagram Live discussing the most recent match-up when Timbaland said Verzuz was “the new SNL.” The comment prompted Swizz to correct him, stating Verzuz is bigger than SNL.
“We bigger than that,” he said. “Our numbers beat SNL already. Our numbers is bigger than SNL. That’s not even, like, cap. That’s real talk. It’s already happening.”
It was a bold claim from the prolific producer. And he wasn’t wrong necessarily. While Verzuz isn’t in the variety show/sketch comedy category, the organic music competition show has produced significant ratings. Back in November, Swizz revealed the record-breaking stats for the Gucci Mane and Jeezy battle, stating that “on a minimum level” 9.1 million people watched the showdown.
Ultimately Swizz and Timbo always go back to Verzuz being a celebration of artistry.
“It’s not about, like, the best Verzuz,” Swiss said. “It’s about celebrating the creative. So some nights we gon’ have the Super Bowl, some nights we gon’ have the Pro Bowl, some nights we gon’ have the Rose Bowl. But we’re gon’ have a good time.”
Written By Prince Hakeem
IG: https://www.instagram.com/zumundasfinest/
Twitter: https://twitter.com/zumundasfinest
