J. Cole continues to break records with his new album, now his 18th gold plaque with rap star Lil Baby
J. Cole continues to win at everything he does. After dropping one of the most anticipated albums of the year and a stint of playing professional basketball with the Rwanda Patriots, he returned to the States- with a new shiny gold plaque.
The track “p r i d e. i s . t h e . d e v i l.” was one of the highlights of J. Cole’s new album “The Off-Season”. The song was one of the most personal tracks on the album, with a catchy hook and a fantastic Lil’ Baby feature. Lil’ Baby’s reign as the feature killer continues, a title he’s held for the past year now. J. Cole decided to end his trend on no features on the album with stars from Cam’ron to 21 Savage.
Going for Gold
Similarly, Lil’ Baby is coming off some success himself as his collaborative album with Lil’ Durk “The Voice of the Heroes” was met with widespread praise. “pride is the devil” is now certified gold and is the second plaque Cole has received off the album. However, we are pretty sure there will be more with tracks like “amari” having over 11 million views on Youtube and “my life” being his first #1 record on the Hot R&B/Hip-Hop charts.
This song is Lil’ Baby 17th gold plaque, cementing his place as a star in this game. Lil Baby makes the song his own with his signature relentless flow and passion. The Off-Season has been a huge commercial success as Cole earned the largest streaming week of 2021, with over 325.5 million streams in its first week. In addition, the album sold over 250,000 copies in the first week.
Congratulations to Cole for another huge accomplishment!
Demetrius Sadler| Twitter: @thademigod7
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