Future has made a significant decision. Based on the circumstances that Influence Media Partners has identified, they acquired Future’s publishing catalog between 2004 and 2020.
There Is A Large Amount Of Music In The Future’s Discography
It is estimated that the artist’s work from those years comprises 612 titles. Those titles include collaborations with Drake, Kendrick Lamar, Rihanna (“Selfish”), and the Weeknd, as well as Future’s own solo efforts, including “Mask Off.” The final deal appears to be worth a high eight-figure amount; a source has told Variety.
Before entrusting his songs to IMP, Future stated that he put 100 percent effort into his music. He also ensured they were in good hands before handing them over.
“I’m proud to partner up with Rene and the team at Influence Media and send a signal that this music has timeless value,” the “Turn On the Lights” rapper added in a statement. “My music is my art, and these songs represent some of the most precious artwork of my career.”
Influence Media Partners
Influence Media Partners, a company specializing in acquiring publishing rights to the music, has spent $300 million as of February 2022. The company commissioned several songs from artists, including Bruno Mars, Dua Lipa, Ariana Grande, and Justin Bieber.
IMP seems to have a high level of trust among artists. Many companies are capable of exploiting people for their money, but this one does not appear to be one of them.
Moreover, Warner Music Group and BlackRock received further funding in February. The additional funding came from IMP, which has been criticized for infringing on the competition. In March, Influence Media acquired the entire catalog of reggaeton heavyweight Tainy. The roster included songs by some of the best names in the genre, including Bad Bunny, J Balvin, and Kali Uchis.
Future’s Hustle Has Inspired Other Rappers
Future’s enormous publishing catalog also results from the rapper’s relentless work ethic that has become a defining characteristic of the hip-hop genre. Moreover, rapper Toosii said he had the opportunity to witness it for the first time on Tuesday, Sep 19.
“I dont been in the studio with a lot of n*ggas but I don’t think nobody fw @future,” Toosii wrote on his Instagram Story. “I heard so many different flows and I’m talking all hits.”
— HipHopDX (@HipHopDX) September 19, 2022
Furthermore, Future has received recognition for his work. According to Rene McLean, an Influence Media partner and founding company advisor, the “PIE” rapper is one of their most significant cultural icons.
As well as praising him, he adds that Future has revolutionized the music industry in ways that no one has ever imagined and continues to serve as a blueprint for impact and success.
“It is rare to find someone who moves music and culture at the same speed with his distinct vocal and melodic style,” said Rene.