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“Red Bull Announces Lords Of The Floor 2024: A Grand Revival of Breaking Excellence

Red Bull made a groundbreaking announcement on December 4th This date marked the revelation of the return of the Lords of the Floor. This legendary revival will bring together top breakers to showcase their exceptional skills.

The iconic competition that first took place over two decades ago in Seattle, Washington, is pegged as one of the grandest breaking competitions of its time. Jo Koy, a legendary comic in his own right.  with roots in breaking will return as host, And his enthusiasm is palpable.  As Jo Koy notes,

“As a former b-boy, it is a true honor for me to host Red Bull Lords of the Floor, an event that has been so influential to the culture.”

Red Bull Lords of The Floor 2024 – A Historic Celebration

One thing Red Bull has championed throughout the years is breaking. In 2004, Red Bull carried on the tradition of spotlighting the best B-Boys through exclusive competition. Red Bull BC One was a mesasure to bring together some of the best talent picking up the mantle from The Lords of The Floor.  According to Red Bull,

“Every year, thousands of breakers compete for a chance to represent at the Red Bull BC One World Final.”

Now, Red Bull is reintroducing the highly anticipated Lords of The Floor competition.

“Epic Showdown: Red Bull Lords of The Floor 2024

The upcoming event is scheduled for 2024 at the WaMu Theater in Seattle, Washington, promising to bring to battle the crème de la crème of the breaking scene. A select group of elite breakers, including Olympic athletes B-Boy Victor and B-Girl India, alongside the renowned Hong 10, is set to compete. However, this is just a glimpse of the exceptional talent poised to grace the floor. This competition also boasts appearances d from the 2001 Lords of the Floor competitors. Among the number are the Massive Monkees

A world-renowned hip-hop crew comprising DJs, emcees, and, notably, over 30 accomplished b-boys and b-girls.

Celebrating Breaking:

Breaking holds a significant place within the culture.  It bears recognition as a foundational element of Hip-hop, Its origins date back to the beginning. As Paris 2024 acknowledges,

“Breaking a style of dance originated in the United States in the ’70s, taking form in the lively block parties in the Bronx…”

Still, it remains an integral component of hip-hop culture and community.

The competitive showcases began as far back as the 90’s. And Redbull has continued this tradition consistently championing it for the past 23 years. They have done so through global competitions and educational initiatives. This commitment will once again bear evidence in the Lords of The Floor Competition in the upcoming year.

A Pivotal Prelude

April 6th will mark the momentous occasion. The air is charged with anticipation, creating an electric atmosphere. This bears great significance being it will. be held a few months ahead of breaking’s debut in the Olympic arena. As Paris 2024 notes, due to Breaking’s overwhelming welcome at the 2018 Olympics, it bing added as a permanent fixture.

“Following its outstanding success, breaking has been chosen to feature on the Paris 2024 Olympic sports program as a new sport, along with surfing, skateboarding, and sport climbing.

The celebration of breaking in such a grand fashion is not only captivating but also historic. Alexander “El Niño” Diaz, a previous winner, says it best “In re-creating Red Bull Lords of the Floor, Red Bull will pay homage to the original event and breaking its heritage through original hip-hop tracks, which will allow us to connect with the music.” That is something worthy of note.

In Conclusion

Praise to Red Bull for its unwavering commitment to support one of the foundational pillars of Hip Hop. Best wishes to all the participants who will show up to represent their passion and express themselves in this unique and powerful fashion. May their performances resonate and contribute to the vibrant legacy of breaking in the hip-hop culture.

Written by Renae Richardson

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Rap IQ Drops Latest Episode: A Little More Intellectual Spice Is Oh So Nice

Hip-hop enthusiasts understand that knowledge is a key tenant of Hip-Hop. As it is by the use of knowledge that progress becomes imminent. While various outlets are designed for disseminating knowledge, only some are dedicated to testing knowledge. However, “Rap IQ” is one such outlet branded to test how much high-profile members of the hip-hop community know about the culture they represent. And the newest segment came out on Jul. 22.

What is Rap IQ

“Rap IQ” isn’t a new concept. According to Red Bull, it is a revamped version of the French game show “Red Bull Rap Jeu.” But it is brand new to the American Market. “Rap IQ” is one of several offerings Red Bull sponsors as a show of support for the Hip-hop community. Earlier this year, Red Bull announced the rollout of its new platform on YouTube, Red Bull 1520. Of the programs was the trivia-based hip-hop game show wherein contestants undergo a battle of intellect.

A Few More Details

Every month, “Rap IQ” releases a new episode. Comedian Patrick Cloud acts as host, adding his flavor and flair. But it is the eclectic group of contestants that makes the offer electrifying. And Red Bull notes, “It [Rap IQ] invites artists and culture influencers to compete to see who’s the ultimate rap genius through multiple rounds of challenges and trivia.”

While “Rap IQ’s” premise is to test knowledge, it is also out there to show off the contestants’ personalities. As Cloud notes, “Rappers can really open up and show their personality if they don’t feel like everything is super formal, so to be able to joke around and clown them makes the show much more fun.”

With such added knowledge, all one can say is to move over “Jeopardy” and make room for the new kid.

Rap IQ’s Latest

The most recent episode came out on Jul. 21 and boasted a new batch of contestants sure to ramp up the excitement. According to Red Bull, the participants in the latest episode include female rapper and Memphis native Gloss Up, Ghanaian and Maryland native rap artist Froggieraw, comedian Whalid Mohammad, and television personality Tim Chantarangsu.

Wrap Up

So for those looking for something different to add spice to their day, check out the newest segment of “Rap IQ.” And while there, also check out the other engaging episodes.

Written by Renae Richardson

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Red Bull Launches New Channel “Red Bull 1520 ” Targeted to Hip-Hop Fans

This month Red Bull launched a new platform geared exclusively to lovers of all things Hip-hop. And it’s something to get hyped about.

Red Bull 1520, now live on YouTube, will be the home of a variety of original and engaging hip-hop programming. This new offering will provide hip-hop heads with fresh and exclusive content ranging from original series to coverage of Red Bull-sponsored music events. And it’s already on and popping. Currently, Red Bull 1520 currently offers two one-of-a-kind series, “Red Bull Rap IQ” and “Red Bull Spiral.”

“Red Bull Spiral:” A Battle of the Beasts

For fans of Cypher, “Red Bull Spiral” is the perfect offering. “Red Bull Spiral” grants fans front-row access to one of the hottest freestyle ciphers. Those who tune in will experience lyricists in full beast mode engaged in a full-throttle battle of lyricism. Fans won’t have to miss one minute of the action as cameras capture the exchange bar-for-bar.

The series promises to reveal the prowess of artists in an unparalleled fashion. And only the best of the best will live up to the challenge, leveling the field as they bring their “A” game. “Red Bull Spiral” sets the tone with Coast Contra, the first featured guest.

And those who continue to tune in will catch features by artists Buddy, Nana, Baby Tate, Ken the Man, La Russell, and Kalan.FrFr in future episodes.

Red Bull 1520: “Rap IQ”

Red Bull Rap IQ
Red Bull 1520: Rap IQ. Image source: Red Bull Content Pool, Jeremy Jeputat.

“RAP IQ’ isn’t just any series. It’s a hot new game show that pits hip-hop artists against special guests. The format is trivia based, testing the depth of hip-hop knowledge. It’s a battle to ultimately see who has the highest rap IQ, a revelation of who’s the “rap genius.”

Episode one is currently streaming and features Westside Boogie v. GRIP, Dee Moe, and Brittany Sky. Future episodes will feature P-Lo, Buddy, and none other than D-Smoke. So for those looking for something to stoke the intellect while being entertained, check out “RAP IQ,” hosted by Patrick Cloud, comedian and creator.

Lifting Hip-Hop

This is Red Bull’s contribution to the culture, offering a platform rich in content that provides talent-driven engaging programming. “It’s the newest YouTube Channel dedicated to hip-hop featuring beats, bars, and live performances from rap’s next movement.”

So, if a passion for hip-hop is coursing through your veins, this is worth checking out. Tune in to Red Bull 1520 to catch their latest programming offering fresh episodes monthly.

Written by Renae Richardson

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Rick Ross Partners With Red Bull For Black Symphony Experience

The Big Boss, Rick Ross, will partner up with Red Bull, for one night only, to deliver an all-black symphony experience. The event will be later this year on November 4, in Atlanta, Georgia. North America’s first experience of the Red Bull Symphonic will showcase Rozay teaming up with the Orchestra Noir symphony. The set that the MMG boss and the all-black symphony will be unique by reimagining some of Ross’s greatest hits. Basically, it will fuse hip-hop and classical music into one concert. The famous orchestra is compiled of 50 people and previously collaborated with many well-known hip-hop artists in the past. Some of those artists are Cardi B, Migos, 2 Chainz, T.I., and is led by conductor Jason Ikeem Rodgers. 

With Red Bull symphonic bringing two very different styles of music together for a concert definitely has people hyped and curious about the whole event. Previously, Red Bull brought together the internationally famous drum ‘n’ bass duo, Camo & Krooked with the Max Steiner Orchestra. additionally, the performance was conducted by Christain Kolonovits in Camo & Crook’s hometown of Vienna, Austria. More recently, however, Red Bull symphonic matched up multi-talented musical director Lillo Scrimali with rapper Loredana. 

More Details on Rick Ross & Red Bull Concert

Tickets are currently available for the Atlanta Symphony Hall and the prices are not super steep either. The tickets range from $36 to $74 plus any included fees. That being said, the prices are still very affordable so it won’t hurt anyone’s wallet too badly. 

Ross said in a statement “From the Biggest Boss I’m going to make sure I give yall an unforgettable and one-night only performance.” Additionally, he states “Red Bull Symphonic is helping us celebrate heritage, musicians, and more importantly Black excellence. We gonna innovate big that night.”

Red bull even posted about the event on their official Instagram page. Check it out below. 

 

 
 
 
 
 
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A post shared by Red Bull USA (@redbullusa)

Written by Patrick Rodriguez | Twitter |