350 Honcho Gets an Assist from DJ Drama in “Level Up.”
The perfect kickback record gets the video the song was reaching for. 350 Honcho shows how a house party in 2021 should look and feel. He receives an intro from the legendary DJ Drama that pulls you in immediately. The energy of the record gives you a feeling that you make anything possible against all odds. “Level Up” feels like the celebration after achieving a goal, reaching payday after a long week, or finally making something out of nothing. 350 Honcho does an excellent job harmonizing on the hook and switching effortlessly to another flow as he raps on the verse. The video is set up as a secret kickback in Atlanta but could be felt everywhere as the video’s escapades are relatable.
All About 350 Honcho
Honcho was born in St. Louis, Missouri. His mother sang in the church choir, which sparked his interest in music at an early age. Music was his way out of the tough St. Louis streets and used hip hop as a vessel to escape the adverse outcomes that often trap many in the hood. Some of his early influencers include Lil Wayne, Lil Boosie, Gucci Mane, G Herbo, and others. You can find him on Instagram ( @official350honcho) and on Apple Music.
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