This year’s Super Bowl LVI halftime show was undoubtedly a memorable and historic moment for the culture that Jay-Z, the NFL’s Live Music Entertainment Strategist, apparently fought for. In the end, the show featured Dr. Dre, Snoop Dogg, Eminem, Kendrick Lamar, 50 Cent, and Mary J. Blige.
Jay-Z Would Quit NFL Over The Halftime Show
The Tidal interview with Elliott Wilson, which aired on Friday (Mar. 4), has Snoop recounting the monumental moment and Hov’s statement.
“Jay was the first one that came to the dressing room when I got offstage,” Snoop Dogg recalled. “We had [300 Entertainment CEO] Kevin Liles in there. Kevin Liles had Jay on FaceTime, trying to show him where we was at. So then he came down, and soon as he came in he hugged me. We hug each other tight. It was as if we won a championship. Like, you know when you’re genuinely happy for each other? People don’t understand, me and him are the ones. He’s the one on the East. I’m the one from the West.”
Snoop then continues…
“We love each other. Like, not secretly, like publicly, we love each other. It is what it is, so it’s like for him to go to bat for us and tell the NFL, ‘Fuck that. They perform or I quit,’ that was the most gangster shit out of everything. Then with attire and kneeling and all this … you can’t wear your gang bang shit? Jay-Z hit me like, ‘Wear what the fuck you want to wear. Peace to the Gods.'”
An Agreement Was Made
The NFL and Jay-Z’s Roc Nation agreed back in August 2019 to manage the league’s entertainment options, also the Super Bowl halftime show. A few then deemed the partnership problematic since it was conceived during the tumultuous period between the NFL and former quarterback Colin Kaepernick.
The Weeknd performed the halftime show last year. Jennifer Lopez and Shakira headlined the event a year prior in Miami. The Super Bowl, LVI’s halftime show, garnered 103.4 million views, more than the game itself.
Written by: Nikiya Biggs